Discovery Communications, Inc. (Nasdaq
ISCB) announced the premiere programming slate for Velocity, set to debut October 4 at 7:00 PM (ET). An all-HD network targeting upscale men, Velocity will be available in more than 40 million homes at the channel location currently occupied by the HD Theater cable network. Velocity's lineup for fourth quarter 2011 features an all-new primetime schedule and more than 140 original premiere hours overall; representing the best of the travel, leisure, automotive, adventure and sports genres.
Discovery Communications is the world's #1 nonfiction media company reaching more than 1.5 billion cumulative subscribers in 210 countries and territories. Discovery is dedicated to satisfying curiosity through 139 worldwide television networks, led by Discovery Channel, TLC, Animal Planet, Science and Investigation Discovery, as well as US joint venture networks OWN: Oprah Winfrey Network, The Hub and 3net, the first 24-hour 3D network.
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September 20th, 2011 at 03:13 pm